The Investment
The financial requirements for becoming a Verlo® Mattress Factory Stores franchise owner are generally a net worth of at least $325,000, with liquid funds of $75,000.
As described in our Unified Franchise Offering Circular (see disclaimer), these are the estimated start-up costs for the traditional franchise model, which requires one combined production/showroom facility and allows up to 10 satellite (showroom-only) stores.
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Start-Up Costs for Production/Showroom Facility:
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| Initial Franchise Fee |
$50,000 |
| Travel & Living Expenses During Initial Training |
$1,000-$4,000 |
| Leasehold Improvements & Related Costs |
$15,000-$25,000 |
| Opening Inventory & Equipment |
$79,500-$84,000 |
| Prepaid Rent & Security Deposits |
$5,000-$12,000 |
| Delivery Truck |
$3,000-$5,000 |
| Prepaid Advertising |
$25,000 |
| Working Capital - 3 Months |
$50,000-$100,000 |
| Total |
$228,500-$305,000 |
| Start-Up Costs for Satellite Showroom: |
| Satellite Store Fee |
$15,000 |
| Leasehold Improvements & Related Costs |
$12,000-$17,500 |
| Opening Inventory & Equipment |
$23,500-$31,000 |
| Prepaid Rent & Security Deposits |
$3,000-$8,000 |
| Working Capital - 3 Months |
$20,000-$50,000 |
| Total |
$73,500-$121,500 |